MailerLite Review
An in-depth review of MailerLite, a beginner-friendly email marketing platform for affiliate marketers. Explore features, pricing, pros and cons, and see if it’s the right choice for your business.
- Grow Your ListAttract and engage subscribers
- Automate MarketingSave time with smart automation
- Increase SalesTurn subscribers into buyers
- Beginner FriendlyEasy to use with powerful features
We may earn a commission if you buy through links on this page, at no extra cost to you. Read our affiliate disclosure.
What is MailerLite?
MailerLite is an email marketing platform that helps businesses grow their audience, create beautiful email campaigns, and automate their marketing. It suits bloggers, creators and small businesses that email their own content, because it is easy to use, affordable and packed with essential features. Affiliate links are allowed when they fit that content; commission-only promotion is not (see the box below).
Email Marketing
Create and send beautiful email campaigns.
Marketing Automation
Automate your follow-ups and email sequences.
Landing Pages
Build high-converting landing pages without coding.
Subscriber Management
Organize and segment your audience effortlessly.
Why Use MailerLite for Affiliate Marketing?
MailerLite gives you the essential tools to build an engaged audience, promote affiliate products, and automate your email marketing — without high costs. It’s simple to use, making it a good choice for beginners, yet capable enough to grow with your business.
Build a Targeted List
Attract and segment the right audience.
Automate Follow-Ups
Send the right messages at the right time.
Promote Affiliate Offers
Share products and recommend offers.
Track Performance
See what’s working and optimize your results.
Key Features of MailerLite
MailerLite comes with the tools you need to grow your email list and promote your affiliate offers.
Email Marketing
Send targeted and personalized campaigns.
Automation
Build automated email workflows.
Landing Pages
Create pages to capture leads.
Signup Forms
Grow your list with customizable forms.
Segmentation
Target subscribers based on interests and behavior.
Analytics
Track campaign performance and grow faster.
Templates
Use ready-made email templates.
Integrations
Connect with popular tools, including WordPress and Shopify.
Pros and Cons
Pros
- Free plan available
- Easy to use and beginner-friendly
- Affordable pricing
- Automation and landing page tools
- Allows disclosed affiliate links that fit your content
Cons
- Fewer advanced features than some competitors
- Some features need a paid plan
- Not ideal for very large businesses
- Fewer integrations than larger platforms
- Advanced reporting may require a higher plan
Free resource
Free: Affiliate Marketing Tools Checklist
Not sure this is the right tool for your stage? The free Tools Checklist shows what to look for and what can wait.
What to set up first and what can wait: 24 checks across six tool categories, each with a “done when” test and a lesson. 8-page fillable PDF and web version. We email you the link.