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ConvertKit Review: Is It the Best
Email Marketing Platform for
Affiliate Marketers?

An in-depth review of ConvertKit (now branded as Kit), the popular email marketing platform built for creators, bloggers and online entrepreneurs. Learn about its features, pricing, pros and cons, and whether it’s the right tool to help you grow your audience with affiliate marketing.

  • Best forCreators with their own content
  • Email Automation& Sequences
  • Landing Pages& Forms
  • Easy to UseBeginner Friendly

Our Quick Verdict

ConvertKit (now called Kit) is one of the best email marketing platforms for creators who publish their own content. Affiliate links are allowed inside that content, but Kit does not accept affiliate-only lists, affiliate educational offers or make-money-online promotions (see the box below). It’s easy to use, has powerful automation features, and helps you build engaged audiences with simple but effective tools. It costs a bit more than some alternatives, but its focus on creators makes it worth considering if you’re serious about growing your online business.

Current plans and prices: Kit's official pricing page (opens in a new tab).

  • Best for: creators who email their own content regularly
  • Main strength: tagging and visual automations
  • Watch out: costs more than some alternatives
  • Not for: an all-in-one setup with courses and checkout

Pros of ConvertKit

  • Easy to use and beginner-friendly
  • Powerful automation and tagging system
  • Designed specifically for creators
  • Good email deliverability focus
  • Clean landing pages and forms
  • Affiliate links allowed inside your own content
  • Helpful support and resources

Cons of ConvertKit

  • More expensive than some alternatives
  • Limited design templates compared to competitors
  • Fewer built-in features (no full e-commerce or course suite)
  • Reporting could be more advanced
  • Not ideal if you need an all-in-one platform

Key Features

Here are the standout features that make ConvertKit a popular choice for creators.

  • Email Automation

    Create powerful sequences and automations with easy-to-use visual tools.

  • Audience Tagging

    Organize your subscribers with tags and segments for targeted messaging.

  • Landing Pages & Forms

    Build forms and landing pages to grow your email list.

  • Creator-Focused Tools

    Built specifically for creators, bloggers and online entrepreneurs.

Ready to Grow Your Audience with ConvertKit?

Start building your email list with tools made for creators.

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  • Independent ReviewHonest and unbiased
  • Affiliate DisclosureWe may earn a commission
  • Clear CriteriaSee how we review
  • Beginner-FriendlyStep-by-step guidance
  • Transparent RatingsOur review methodology

Learn. Build. Grow.
Create the Freedom You Want.